The William P. Didusch Center for Urologic History is a Museum, Archive and Library located within the American Urological Association (AUA) Headquarters. Every year in the Science and Technology Hall at the AUA’s Annual Meeting, the Didusch Center presents an industry-supported History Exhibit on some aspect of the history of medicine, urology in particular. The goal of the History Exhibit is to stimulate critical thinking and offer young urologists an understanding of the medical history and ethics that support their practice. It is well-attended by urology practitioners young and old, as well as industry personnel and convention center staff.

The theme of the exhibit is determined by member surveys, the AUA History Committee and Historian, and relevance to urology today. The exhibit is curated by a topic-specialist annual meeting curator or curatorial group, who involve their colleagues and trainees in creation of the exhibit and the accompanying brochure. It is a grassroots effort led by passionate and committed individuals.

In addition to a hugely popular Museum Store that sells urologic novelties, the History Exhibit includes 10-12 talks at the booth given by specialists in the theme. That theme is likewise reflected in the abstract-driven AUA Forum on the History of Urology, a well-attended staple at the AUA Annual Meeting since 1965. Sponsorship opportunities include the sponsor’s booth placed near the History Booth, recognition on the booth panels, recognition on all print and digital promotion of the booth, and a full-page ad within the booth brochure.

Attract the eyes of every attendee in its path with beautiful four-color graphics on a lighted display. Light boxes are placed in prominent locations to ensure maximum visibility. Both single and double-sided lightboxes are available.

Take your standard lightbox to the next level with three lit panels that rotate to catch the eye of attendees passing by.

Similar to the rotating lightbox, these lit towers consist of four tall panels that form a rotating cylinder. Utilize each panel to create a different message or create one continuous graphic the whole way around.

Increase your visibility throughout the entire Science & Technology Hall. Aisle signs hang throughout the hall in order to help attendees navigate the floor. Your corporate and/or product logo will be placed on each of the signs as well as your booth number.

Welcome attendees every time they walk into or out of the Science & Technology Hall with a custom carpet graphic, providing great visibility and building traffic to your booth.

Create a grand entrance for attendees upon arrival at the convention center. Brand the grand staircase leading from level 1 to level 2.5 and level 2.5 to level 3. Also included are the escalator graphics between both levels and three free-standing billboards on the side of the stairs from level 1 to level 2.5.

What better place to advertise to urologists than the restrooms? Branding opportunities include stall doors, mirrors, hand driers and the exit door. All graphics are fully customizable.

Guaranteed to increase your exhibit success, these customizable window clings will be placed on the beautiful entrance of the Convention Center to greet attendees as they enter. They will be displayed throughout the duration of the conference.